Geo Added Value

Discover your value


Mapping in Excel


Wordwide socio demographic data & geocoding


Analyze and visualize catchments and travel

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Geo Added Value

First Element provides you the Geo Added Value.
We enable companies to get the geographic insight in the company, business, customers and markets with practical software solutions and consultancy.
We call this Geo Added Value.

Geographical analyses

The visualisation of data on a map and small geographical analyses can already be produced in a few clicks. Effortlessly we can produce a reachability analysis, but also a complete location analysis. With this information you can always see if your location still meets the requirements of your target audience.

Go for GIS

Companies and institutions are discovering the profit of geographical information and are using this information to lead there business. Are you curious what a location can do for you target audicence? Then go for GIS!


Using the power of location, enables you to answer the highly important question: Where? Geomarketing is an expression to add the spatial component to your analysis. This supports your operational and strategic descisions.

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Maps & Data

First Element has partner agreements with suppliers of worldwide maps and data. Besides that we also have contact with local suppliers who develop and supply data for a specific country or region. On request we compile datasets for our costumers.

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MapInfo Suite

The MapInfo Location Intelligence Suite lets you create, access, and manage geospatial assets, visualise business intelligence and customer data, and share high-quality interactive maps – faster and easier than ever before.

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Web Applications

First Element developes made to measures web based applications. With the most recent technologies we are able to develop geographic analysis and visualisations, but also to add data to a map or to mutate data.

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Mobility Challenges

Mobility is key, First Element offers a variety of applications and data for travelling distances and travelling times. Included are drive time matrices, traffic intensity maps and applications for calculations by car, public transport or on foot.

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Desktop & Mobile Apps

First Element developes custom made applications on request as well as on its own initiative. Our specialisation reflects user friendly applications for geographic visualisation and analysis for web, desktop or smartphone.

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Who We Are

First Element was founded in 1990 as supplier and developer of relational database systems. Since 1994, the focus of the company is mainly in the area of Geographical Information Systems (GIS).
First Element has been partnering with Pitney Bowes (MapInfo) for over 20 years. For our data offering, we have partner agreements with MB-I, Here and Pitney Bowes.
We develop Location Information, Intelligence and Analytics solutions for government and commercial businesses with specialist knowledge in the Police, Retail and Real Estate markets.
First Element is situated in Delft and member of various branch and knowledge organisations such as ICT-Kring Delft, VNO-NCW West and Delft Design.

Do you have a GIS question?

Don’t hesitate to ask. Contact  Erik van Hunnik (via e-mail or cal +31 015 219 08 85). We are happy to help you.

Erik van Hunnik, Director

Erik van Hunnik

Knowledge areas

  • Webbased GIS – implementation and development
  • MapBasic and Visual Basic – Application development
  • Geomarketing / Retail solutions: location planning, business planning, sales territory planning and market research analyses
  • Public safety: creating maps and crime analyses solutions for web and desktop
  • Process cadastral information for real estate and project development
  • Corporate Housing Geographical Management solutions

Get In Touch


Our Location

First Element bv
Maerten Trompstraat 29
NL 2628 RC Delft
tel: +31 15 2190885

KvK: 27345073